BREAKING: Max Marketing to present Zee Studios’ Marathi blockbuster Dasavatar in Malayalam, a first in Indian Cinema

In a groundbreaking move that redefines regional film exchange in India, Max Marketing has made cinematic history. The company will be presenting Zee Studios’ recent Marathi blockbuster Dasavatar for the first time ever in Malayalam cinemas — without dubbing the film into any major national language like Hindi or English.

This marks a historic first in Indian cinema — where a regional film will be released directly in another regional language market, not as a Hindi or pan-India version, but as a culturally rooted cinematic experience intended for another linguistic audience.

Directed by Subodh Khanolkar and produced by Ocean Film Company and Ocean Art House, Dasavatar will hit Malayalam cinema screens on November 21, 2025.

This unprecedented initiative bridges India’s vibrant regional film industries in a way never attempted before. For decades, cross-regional film releases have almost always passed through a national filter — either dubbed in Hindi or adapted for pan-India audiences. Max Marketing’s bold decision to directly present a Marathi-to-Malayalam release skips that conventional route entirely.

Speaking exclusively to Bollywood Hungama, a well-placed trade source revealed, “This is not just a release — it’s a cultural handshake. Dasavatar’s themes of faith, morality, and human transformation are universal. We wanted Malayalam audiences to experience the film as authentically as it was made, without diluting its Marathi essence through a Hindi or English intermediary.”

Directed by Subodh Khanolkar, Dasavatar explores the symbolic and spiritual relevance of Lord Vishnu’s ten incarnations in a modern context, combining mythology with contemporary drama. The film’s philosophical depth, visual grandeur, and emotional storytelling made it one of the most successful Marathi films of 2024.

Produced by Ocean Film Company and Ocean Art House, the movie blends traditional Indian mythos with a cinematic language that feels both spiritual and contemporary. The critical acclaim and box-office success it enjoyed in Maharashtra prompted Zee Studios and Max Marketing to expand its reach — but in a way that preserved its regional soul.

For Max Marketing, this move reinforces its commitment to breaking language barriers without erasing linguistic identity. The company has been steadily emerging as one of India’s most forward-thinking distributors — championing stories that deserve audiences beyond their native states.

By presenting Dasavatar directly to Kerala audiences in Malayalam theatres, Max Marketing is signalling a new direction for Indian cinema — one where regional industries coexist, collaborate, and celebrate diversity without needing to pass through a Hindi or English filter.

“It’s a first — a Marathi film entering another linguistic market not via translation, but through trust in the strength of storytelling,” says a trade expert. “If this succeeds, it could open the floodgates for similar cross-regional collaborations across India.”

As Dasavatar prepares for its Malayalam theatrical release on November 21, the excitement is palpable — not only among audiences but also within the industry. This experiment could reshape how Indian films travel between regions, fostering creative and cultural cross-pollination like never before.

With Max Marketing leading the charge, Dasavatar may well be remembered as the film that made India’s cinema truly interconnected — where stories no longer need a national tongue to find a national audience.

Also Read: A.R. Rahman and Aanand L Rai reunite for Tere Ishk Mein after Raanjhanaa and Atrangi Re — title track crosses 65 million views and counting

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SCOOP: Rs. 20 crores spent on the GRAND Bhediya scene in Thamma; was shot under Amar Kaushik’s supervision

The grand Diwali release Thamma is a part of the much-loved Maddock Horror Comedy Universe and hence, it was expected that characters from the earlier films will make it in the Ayushmann Khurrana-starrer. Way back in July, Bollywood Hungama had revealed that Varun Dhawan appears in the film, reprising the role of Bhediya. We also stated that the actor shot for 6 days and the scene in question would be a visual spectacle. Bollywood Hungama has now stumbled upon some fascinating details.

A source told us, “The makers decided to go all out with the scene of Betaal vs Bhediya. Hence, a mind-boggling amount of Rs. 20 crores was spent just on that sequence. Producer Dinesh Vijan was clear – the fight scene should have top-class VFX that should stun the viewers. After all, the scene is very crucial for the future of the universe.”

The source further said, “Amar Kaushik, the founder and mentor of the Maddock Horror Comedy Universe, serves as the producer of Thamma. But for the crucial scene of Bhediya, he was present on the set to supervise. A lot was at stake; so, Amar decided to be present when the scene was being filmed. Thamma’s director, Aditya Sarpotdar, was informed about it in advance and he understood Amar’s point of view. He was more than happy to have Amar on the set and was also more than happy to take his valuable inputs.”

Thamma starred Ayushmann Khurrana, Rashmika Mandanna, Nawazuddin Siddiqui and Paresh Rawal.

The breathtaking Betaal vs Bhediya showdown left the audience in awe, blending cutting-edge VFX with Amar Kaushik’s trademark storytelling flair. With Thamma now cementing the foundation for the next chapter in the Maddock Horror Comedy Universe, fans can expect even grander crossovers and deeper connections in the films to come.

Also Read: Flam and Maddock Films bring India’s FIRST 3D mixed-reality experience to Thamma

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EXCLUSIVE: Has Paresh Rawal signed Drishyam 3? Actor clarifies, “Not true. The makers did approach me…its script is VERY good…”

Drishyam (2015) was a box office success, and as the years passed, it developed a cult following. This resulted in a fabulous opening for Drishyam 2 (2022), shocking the trade and industry. As the film emerged as a blockbuster, all eyes are now on Drishyam 3. It's all set to release on October 2, 2026 and the film was in the news recently after it was reported that Paresh Rawal might be a part of the cast.

However, it turns out that the veteran actor has not signed Drishyam 3. Bollywood Hungama exclusively spoke to him recently and when asked if he has bagged a role in the thriller as speculated, he replied, “No, I have not. There’s no truth to these reports at all.”

Was he offered a role in Drishyam 3? Paresh Rawal said, “Yes, the makers did approach me. But I didn’t feel that the rule was suitable for me. Maza nahin aaya (on reading about my part).”

Paresh Rawal added, “But the script is very good. I was really impressed. But even in a compelling script, you need a role that you feel excited about. Warna maza nahin aayega.”

This writer then reminded him about his latest release, Thamma. His performance of a father who is suspicious that his son has developed “punching machine-type teeth” has been well received. Paresh Rawal smiled and said, “Yes, I heard it is doing well.” He also revealed that “I am in Ahmedabad,” indicating perhaps that he hasn't seen the film yet.

About Drishyam Drishyam is the story of a man trying to protect his family after his wife and elder daughter accidentally kill a young chap who was trying to molest them. The deceased molester is the son of a dreaded cop who goes all out to nab the protagonist, but fails to do so. The tussle between them continues in the sequel as well.

Also Read: Why Drishyam 3’s Hindi teaser didn’t arrive on October 2? Here’s what we know!

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Bhushan Kumar and Sandeep Reddy Vanga teases Prabhas’ Spirit on his birthday

Director Sandeep Reddy Vanga dropped a special birthday surprise for rebel star Prabhas, giving fans a glimpse into their much-awaited collaboration, Spirit, backed by producer Bhushan Kumar. The gesture has stirred excitement across the industry, with anticipation now running high for this powerful duo’s next venture.

On the occasion of Prabhas’s birthday, the Animal director unveiled what he called a “Sound Story” an audio teaser that introduces the tone and atmosphere of Spirit in an innovative way. Sharing the announcement on social media, Vanga wrote,

“Happy Birthday Prabhas anna. Presenting a ‘SOUND-STORY’ in five Indian languages straight from the heart, for every fan who’s felt his…”

The “Sound Story” opens with a prison sequence where a jailer instructs his team to treat a former police officer-turned-prisoner like any other inmate. The moment that captured everyone’s attention is when Prabhas’s voice calmly declares, “Sir, since childhood I have one bad habit.”

Backed by T-Series and Bhadrakali Pictures, Spirit is set to be a grand-scale pan-world entertainer. With Prabhas taking on the role of a fierce and intense cop, and Triptii Dimri bringing her distinctive screen presence to the narrative, Spirit is shaping up to be one of the most anticipated films on the horizon.

Released in five languages Telugu, Hindi, Tamil, Kannada, and Malayalam the audio teaser has already generated massive buzz online. By releasing it on Prabhas’s birthday, Sandeep Reddy Vanga and Bhushan Kumar have not only given fans a powerful glimpse into their next collaboration but also reaffirmed Prabhas’s stature as, in Vanga’s words, “India’s biggest superstar.”

Also Read: Deepika Padukone BREAKS SILENCE on 8-hour workday demand after exit from Spirit and Kalki sequel: “If that comes across as pushy, so be it”

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Sunny Deol announces new film Ikka, unveils first look motion poster

Sunny Deol has set social media alight with the announcement of his next venture titled Ikka, unveiling a gripping motion poster that promises a hard-hitting cinematic experience.

On his Instagram page, Sunny shared the motion poster along with the caption, “Naa koi ghulam, naa koi badshah sirf IKKA.” The phrase immediately set the tone suggesting a story of resistance, authority and personal power.

 

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  A post shared by Sunny Deol (@iamsunnydeol)

The first look arrives soon after Sunny also announced another film, Gabru, which is slated for release in theatres on 13 March 2026. While details such as cast and storyline for Ikka are still under wraps, the poster has already become a talking point among fans and media alike. Actress Ameesha Patel responded to the reveal by commenting simply, “Handsomee.”

Sunny, whose recent revival in the blockbuster Gadar 2 reaffirmed his action-hero credentials, appears to be returning to his forte with Ikka. Given his track-record of intense, themes-driven roles, the film is being watched closely for how it shapes up.

The motion poster marks a strategic teaser move keeping the audience intrigued. While the full narrative and ensemble remain unrevealed, the bold announcement underlines Sunny Deol’s intent to deliver another powerhouse outing.

As excitement builds, industry insiders and fans alike will be on the lookout for further updates cast announcements, director reveal, production house details, and other key information that will flesh out what Ikka truly stands for.

Also Read : Sunny Deol announces his next film Gabru, set to release in March 2026

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Kis Kisko Pyaar Karoon 2 to hit theatres on December 12, 2025; motion poster reveals star cast!

Get ready for some masti, madness, and a whole lot of confusion as Kapil Sharma returns to tickle your funny bone with Kis Kisko Pyaar Karoon 2, hitting the big screens on 12th December 2025! The makers earlier grabbed fans attention with four brides and four different weddings, and now, taking the madness a notch higher, they’ve unveiled a hilarious new motion poster that promises double the fun with four times the trouble!

In a dramatic twist of events, Kapil Sharma, decked up as a groom, makes a grand entry on a doli, as his four brides lift the doli, leaving Manjot Singh looking completely stunned! Along with Kapil, the film introduces Hira Warina, Tridha Choudhary, Parul Gulati, and Ayesha Khan, as they continue the madness with Kis Kisko Pyaar Karoon 2, staying true to its signature mix of comedy, confusion, and chaos that made the original a fan favourite.

 

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  A post shared by Kapil Sharma (@kapilsharma)

#KKPK2 promises to be the ultimate shaadi-comedy, with Kapil’s characger now entangled in a multicultural marital mess!

Directed by Anukalp Goswami, Kis Kisko Pyaar Karoon 2 is produced by Ratan Jain, Ganesh Jain, and Abbas-Mustan under Venus Worldwide Entertainment in association with Abbas Mustan Film Production. This family entertainer of the year will hit the big screens on 12th December, 2025.

Also Read: Kapil Sharma owned café in Canada falls victim to third firing; Lawrence Bishnoi gang claims responsibility saying ‘bullets can go anywhere’

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EXCLUSIVE: Shakti Shalini goes on floors in January 2026; Amar Kaushik explains how Aneet Padda came on board, “We saw Saiyaara and knew that she perfectly…”

Before the audience sat down to watch the grand Diwali release, Thamma, they were treated to a 60-second-long announcement promo for Shakti Shalini. The film earlier starred Kiara Advani and there were reports that Aneet Padda of Saiyaara (2025) fame has replaced the former. The announcement teaser confirmed the speculations and also revealed that the next film of the Maddock Horror Comedy Universe will be out on December 24, 2026. In an exclusive interview with Bollywood Hungama, Amar Kaushik, the mentor of the universe and also the producer of Munjya (2024) and Thamma, opened up about this film.

Earlier, the plan was to bring 2 more films of Maddock Horror Comedy Universe, namely Bhediya 2 and Chamunda, in cinemas in 2026. When asked if the plan remains or will Shakti Shalini be the sole release of the universe next year, Amar Kaushik said, “There might be just one film (from the universe in 2026). We feel that there should not be an overdose and we should not give too many films in a short period. Hence, as of now, the plan is to only bring Shakti Shalini next year.”

The announcement promo didn’t provide any information on who would direct the film. Will he don the director’s hat or Aditya Sarpotdar, who also directed Munjya and Thamma? Amar replied, “We are still in discussion and haven’t decided yet.”

When asked how Aneet Padda came on board, he answered, “When we were writing the script, we realized that we needed a younger actor. Meanwhile, we saw her film Saiyaara and realized that she suits the part perfectly for that character. She heard the story and came on board.”

When would Shakti Shalini go on floors? Amar said, “The shooting will commence in January 2026.”

Horror film for Amar?

Amar Kaushik has tried his hand at a comedy film (Bala; 2019) and also at horror comedies. Would he like to try horror next? Amar Kaushik excitedly answered, “Yes, I really want to. It’s my desire to make a horror film in this universe. Lekin public manegi kya? After all, ours is a horror comedy universe. In fact, making horror can be easier as you know its tropes like I can set such a mood, I can place the camera in this way, etc. It’s doable and it would be interesting. In fact, I can visualize it right now as we speak. But since comedy is an important part of this universe and people would expect fun moments, then it won’t be possible in this universe.”

He added, “However, I can definitely make a horror film outside this universe. I would love to make a pure horror movie with just 1 character!”

Also Read: At 23, Aneet Padda achieves what no one ever did – headlining her own cinematic universe film in India!

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